Diabetes Prevention Week

The picture, taken of Northampton's National Lift Tower, shows the number of people who have been diagnosed with diabetes in Northamptonshire within the last five years .jpg
The picture, taken in Sherwood Forest, shows the number of people who have been diagnosed with diabetes in Nottinghamshire within the last five years .jpg
 
 
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Project summary

This high-profile campaign, designed exclusively for CCGs and GP practices, reached more than one million people and helped raise awareness of type 2 diabetes in target areas. The pilot scheme was so successful the NHS has now rolled out a national version of the campaign.

What we did

- Staged regional photos incorporating regional diabetes statistics for use by local media.

- Compiled an easy-to-use online resource pack to encourage participation.

- Secured coverage across multiple news outlets in all participating areas, reaching more than one million people.

www.local.nihr.ac.uk/lcrn/east-midlands/

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The picture shows the number of people who have been diagnosed with diabetes in Lincolnshire within the last five years .jpg
The picture, taken in the Peak District, shows the number of people who have been diagnosed with diabetes in Derbyshire within the last five years .jpg
The picture, taken in Leicester's town centre, shows the number of people who have been diagnosed with diabetes in Leicestershire within the last five years .jpg
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